Growth and Marketing Executive

Growth doesn't happen by accident it's designed, tested, and scaled. And that's exactly what this role is about. This isn't a typical ârun-our-socialsâ job. It's a seat at the strategy table, where your campaigns move the needle, your partnerships open doors, and your activations bring people to the table.

We're looking for a Growth & Marketing Executive who thinks like a business builder and executes like a top performer. You'll blend storytelling with strategy, digital with offline, and insight with urgency. If that excites you, you might be who we're looking for.

Who are we searching for?

• You're a growth strategist with a strong bias for execution
• You're both creative and analytical, you chase ROI, not just reach
• You're not afraid to cold call, pitch, or close, offline hustle matters to you
• You're a campaign builder who understands how to build momentum with urgency
• You're comfortable managing people, processes, and performance metrics
  
  

Your Responsibilities...

Growth Strategy

• You will design and lead integrated marketing campaigns from concept to execution
• You will coordinate digital (email, landing pages, ads) with offline (flyers, activations, partnerships)
• You will focus every campaign on a clear, measurable goal
  
  

Campaign Ownership

• You will define positioning, urgency, and systems for each product push
• You will run campaigns with follow-up strategies, nurturing leads until conversion
• You will track performance by conversion rate, ROI, and other success metrics
  
  

Partnerships & Events

• You will pitch and close strategic partnerships (with co-ops, diaspora groups, HR teams, etc.)
• You will organize and execute micro-activations and in-person events
• You will build a strong pipeline of referrers and ecosystem supporters
  
  

Lead Management & Follow-Up

• You will oversee systems for lead tracking, nurturing, and re-engagement
• You will manage internal resources to move leads down the funnel
  
  

Team Leadership

• You will manage content creators, digital marketers, designers, and vendors
• You will give clear direction, set expectations, and hold the team accountable for delivery
  
  

Community Growth & Partnerships

• You will build a trusted network of affiliates, realtors, micro-investors, and influencers
• You will drive ongoing referrals and long-term engagement through ecosystem strategies
  
  

Data, Insights & Optimization

• You will track key metrics (CAC, engagement, conversion, ROI) and use them to improve future campaigns
• You will bring insights from market trends and buyer behavior to shape strategy
  
  

Product-Market Fit

• You will adapt campaigns to consumer psychology, emotional triggers, and market needs
• You will help refine messaging, offers, and positioning to increase effectiveness
  
  

To be considered, you should have

• 2â3 years of experience in growth marketing, business development, or campaign management
• Experience executing marketing strategies across digital and offline channels
• Solid understanding of lead generation, campaign ROI, and marketing funnels
• Proven ability to pitch partnerships and manage events or activations
• Strong leadership skills, you've led small teams or managed projects from start to finish
  
  

Challenges you may face in this role...

• Balancing short-term lead generation with long-term brand strategy
• Coordinating multiple channels and campaigns without losing focus
• Turning creative ideas into structured, data-backed execution
• Managing execution partners with clarity and accountability
  
  

The goodies...

• Competitive base salary
• Performance bonuses based on revenue-generating campaigns
• High visibility role with direct impact on growth outcomes
• Opportunity to build and lead a marketing engine from the ground up
• Onsite role that keeps you connected with the pulse of the business