Marketing Communications & Digital Content Executive (Remote)

Sigma Consulting Group

Remote
Industry: Telecommunications | ICT | Digital Infrastructure | Cloud & Managed Services

Location: Remote (Nigeria)

Employment Type :Full-Time

Reports To: Country Manager

Monthly Salary: ₦300,000 Net (After Tax)

Experience: 2–5 Years

About The Role

Our client is a fast-growing telecommunications and technology company providing enterprise connectivity, managed network services, cloud infrastructure, cybersecurity, digital transformation, and ICT solutions across Nigeria and Africa.

As the company continues to expand its market presence, it seeks a creative, innovative, and results-driven Marketing Communications & Digital Content Executive to strengthen its brand visibility, create engaging digital content, and support strategic marketing initiatives.

This is a fully remote role, ideal for a creative professional who is passionate about technology, storytelling, digital marketing, and AI-powered content creation.

Position Summary

The Marketing Communications & Digital Content Executive will be responsible for developing compelling marketing content, managing the company's digital presence, executing marketing campaigns, and driving brand awareness across multiple digital platforms.

The successful candidate will leverage creative thinking, digital marketing expertise, and AI-powered tools to create impactful content that supports business growth, customer engagement, and lead generation.

Key Responsibilities

Brand & Corporate Communications

  • Develop and maintain a consistent corporate brand identity across all communication channels.
  • Create marketing campaigns to increase brand awareness and market visibility.
  • Develop corporate messaging and promotional materials.
  • Ensure all communications align with the company's brand guidelines and objectives.


Content Creation

Develop and publish high-quality content including:

  • Website articles
  • Technical blogs
  • LinkedIn posts
  • Company news updates
  • Customer success stories
  • Case studies
  • White papers
  • Email newsletters
  • Marketing campaigns
  • Corporate brochures
  • Business presentations


Social Media Management

Manage and grow the company's presence across:

  • LinkedIn
  • X (Twitter)
  • Facebook
  • Instagram
  • YouTube


Responsibilities include:

  • Developing monthly content calendars
  • Scheduling and publishing content
  • Monitoring audience engagement
  • Responding to online interactions
  • Growing followers and engagement


Video Marketing

Coordinate and produce engaging video content including:

  • Corporate videos
  • AI-generated marketing videos
  • Product demonstrations
  • Customer testimonials
  • Executive interviews
  • Event highlights
  • Promotional campaigns


Website Management

  • Update website content regularly.
  • Publish articles and announcements.
  • Maintain landing pages and banners.
  • Improve user engagement and website performance.
  • Support Search Engine Optimization (SEO) initiatives.


Public Relations

Develop and distribute:

  • Press releases
  • Partnership announcements
  • Corporate milestones
  • Executive appointments
  • Product launches
  • Company news


Event Marketing

Support the planning and promotion of:

  • Conferences
  • Webinars
  • Industry exhibitions
  • Product launches
  • Corporate events
  • Customer engagement programmes


AI-Powered Content Production

Utilize AI tools to improve productivity and content quality, including:

  • ChatGPT
  • Canva AI
  • HeyGen
  • ElevenLabs
  • Runway
  • Adobe Firefly
  • Other approved AI marketing platforms


Analytics & Performance Reporting

Monitor and report monthly on:

  • Website traffic
  • Social media performance
  • LinkedIn engagement
  • Lead generation
  • Email campaign performance
  • Video analytics
  • SEO performance


Provide recommendations for continuous improvement based on performance data.

Qualifications

  • Bachelor's Degree in Marketing, Mass Communication, Public Relations, Journalism, English, Business Administration, or a related discipline.
  • Minimum of 2–5 years experience in marketing communications, digital marketing, content creation, or corporate communications.
  • Excellent written and verbal communication skills.
  • Strong attention to detail.
  • Ability to work independently in a fully remote environment.


Required Skills & Competencies

Technical Skills

  • Digital Marketing
  • B2B Marketing
  • Corporate Communications
  • Content Writing & Copywriting
  • Social Media Management
  • SEO & Content Optimization
  • WordPress or CMS Management
  • Canva
  • Basic Graphic Design
  • Video Editing
  • Email Marketing
  • Google Analytics
  • AI-Assisted Content Creation


Soft Skills

  • Creative Thinking
  • Storytelling
  • Strategic Communication
  • Time Management
  • Collaboration
  • Problem Solving
  • Attention to Detail
  • Project Management
  • Adaptability
  • Innovation


Key Performance Indicators (KPIs)

The successful candidate will be evaluated based on:

  • Website content published
  • Blog articles produced
  • LinkedIn follower growth
  • Social media engagement
  • Marketing campaigns executed
  • Press releases published
  • Video content delivered
  • Website traffic growth
  • Marketing-qualified leads generated
  • Brand consistency across all communication channels


Why Join Our Client?

  • Competitive salary package.
  • Fully remote work environment.
  • Flexible work culture.
  • Opportunity to build and grow a technology brand.
  • Exposure to enterprise telecommunications, cloud infrastructure, managed services, and digital transformation projects.
  • Professional development and career advancement opportunities.
  • Collaborative and innovative work environment.


Ideal Candidate

The ideal candidate is:

  • Creative and innovative.
  • Passionate about technology and digital marketing.
  • An excellent storyteller and content creator.
  • Highly organized with strong attention to detail.
  • Comfortable using AI tools to enhance productivity.
  • Self-motivated and capable of working independently.
  • Results-oriented with a strong focus on brand growth and audience engagement.


How to Apply

Interested and qualified candidates should send their updated CV to [email protected] using "Marketing Communications & Digital Content Executive (Remote)" as the subject of the email.

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