MARKETING AND BRAND SPECIALIST - VI, LAGOS

Role Description The Marketing and Brand Specialist is a full-time, on-site role based in Lagos State, Nigeria. This role is responsible for developing and executing marketing and brand strategies that strengthen our client’s market presence and support business growth. Day-to-day tasks include conducting market research, analyzing customer and competitor insights, creating and implementing marketing campaigns, and managing brand messaging across digital and traditional channels. The specialist will collaborate closely with sales and advisory teams to align marketing initiatives with business objectives, maintain consistent brand identity, and enhance customer experience. The role also involves monitoring campaign performance, preparing reports, coordinating events or promotional activities, and supporting communication efforts with clients and stakeholders.

Qualifications

• Strong Communication and Customer Service skills, with the ability to engage diverse stakeholders professionally and clearly.
• Proficiency in Market Research, including data collection, analysis, and reporting to inform marketing and branding decisions.
• Experience in Marketing Strategy and Sales, with a track record of supporting business development, running campaigns and brand growth.
• Knowledge of digital and traditional marketing channels, brand management, and content development.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Ability to work on-site in Lagos, manage multiple projects, and meet deadlines in a fast-paced environment.
• Strong analytical, problem-solving, and organizational skills; proficiency with common marketing and productivity tools.
• Experience in professional services or advisory firms is an added advantage.